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Why A Corporate Culture of 'Kindness' Is Great For Your Brand | Forbes

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
Blake Morgan

For most companies culture is an accident. Culture is the culmination of decades of decision making. Culture is shaped by the leaders. It’s shaped by the board, and the executives who direct the budgets, hiring practices and success measures. Culture is shaped by those who lead the leaders and manage the managers.

http://www.forbes.com/sites/blakemorgan/2015/04/27/why-a-corporate-culture-of-kindness-is-great-for-your-brand/?ss=ceo-network
 

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